I sat in front of my computer at work yesterday following Disruptive Change, a conference arranged by Disruptive Media. It was streamed live to all of us who couldn’t sit there in person. Twitter was full of buzz on #dchange and a lot of interesting things were said.
My favorite speaker was Mark Comerford, @markmedia, a social media guru who is always fun to listen to. I tweeted a few things he said and here are the essentials:
You will never reach me if you don’t reach my network and you don’t lose an individual, you lose a network.
The color of shit = If content is king, context is empress. Theres no such thing as too much information. Something that is uninteresting to you might be today’s best for me. Information overload is not a problem of consumption but of filter failures. If your network gives you shit, it is your fault – you have chosen the wrong network.
You can see the conference at Livestream if you are interested in the meta debate about social media in Sweden right now. http://www.livestream.com/disruptivemedia/
Searching for #dchange at twitter will also give you a hint on what was going on. A lot of it is in Swedish but there’s almost as much in English, from those of us that cannot translate and tweet at the same time.
