Monthly archives: August 2011

Baby news

When I first heard about the baby, whıch was quite a while back actually, I knew it was true. Not because I believe gossip (me? Never!) and not because I figured it could be true since they got married a year ago, she’s reaching thirtyfive blah, blah, blah – no, I knew it was true because I had a reliable source; a friend of a good friend. And that’s what it’s like in Sweden. It’s so small, you always know someone who knows someone, who knows something. It’s great when it makes you feel like one big family, like Princess Victoria’s and Daniel’s wedding, and sometimes not-so-great, because when tragedy hits it hits everyone.

Everyone I know knows someone, or knows of someone, who either died or survived when the cruise ship Estonia sank in September 1994. Everyone I know knows someone, or knows of someone, who was in Thailand when the tsunami struck on Boxing Day 2004. Swedes in general are empathetic. I’m not just saying that because I’m a Swede and proud of it – believe me, being empathetic can be a curse – but maybe that’s just it: there are so few of us that there’s always someone who knows someone.

Of course, this can be fun, too. Everyone I know knows someone who knows or has met a celebrity – and I’m not talking about passing Pernilla August or Alexander Skarsgård or Crown Princess Victoria on the street. Even I’ve done that. (Hell, I’ve even walked past Tony Blair.) I mean truly met. So if you’re tempted to become a news reporter, come to Sweden – you can get hold of anyone.

Back to the wonderful baby news, which I also knew was true because Swedes rarely lie. (If we do lie, we feel bad about it for weeks, until it eventually comes out on a drunken night out.) That’s why companies trust their employees to work from home and take flexible hours – called freedom under your own responsibility – because we DO work every minute we should so that we don’t feel guilty when we get that pay check at the end of the month.

Since I’m not a gossip girl, I kept my mouth shut about the baby news. Just passed it on to my closest friends – oops, just realized – and the rest of the world.

Congratulations Victoria and Daniel!

Lunch inspiration for an Arabic website

A few of us in the office are in the middle of building a brand new website in Arabic. For inspiration, a break from the computer screens and mainly just because it sounded like a cool concept, we popped over to Dramaten (The Royal Dramatic Theater) to check out Radio Muezzin, in which four Muezzins (who lead the call to prayer) tell the story of the Muezzins of Cairo. We got to see most of the final rehearsal and caught a glimpse of it on camera. Check it out, and if you’re in Stockholm and lucky enough to find tickets, make sure you see it in person.

You’re going cycling?!

If you listen in on the Swedish Twitter flow these days, you’ll see the hashtag #sswc in every third tweet. So what is that? Single Speed World Championship? Swedish Starwars Collectors?

Well, you’re on to something, but the above nerds don’t really use social media as much as the people attending Sweden Social Web Camp at Tjärö this weekend.

SSWC started out as a question thrown into cyberspace: ”What about meeting up around a camp fire and a few beers and discuss the web?” and ended up in 300 something web nerds on an island in the south of Sweden. 2011 sees the third consecutive camp and there are about 400 people attending this year. Tjärö is a small island outside Karlshamn and is normally hosting a hostel, a small harbour and a lot of sheep. Some Highland cattle, as well. And a weekend a year there is an unconference as well.

Web people from all over Sweden will be arriving by ferry on Thursday and most of them will be sleeping in tents. Thursday will see welcoming speeches and then the fire, of course, and some dancing. Friday is the start of the conference and the Grid is almost full, already. You can join in on sessions about WordPress, Using Haskell for Real, Why we check in, Gamification and Crowdfunding, just to name a few.

The grid for Saturday will be filled on the spot, and I expect it to be crammed with tons of interesting topics. Actually, the biggest thing with SSWC is not really the sessions, it’s about meeting all these people that you follow on Twitter or G+ or whose blogs you read, in person. So I’m up for Saturday evening with food, music and a lot of socializing. This is where you want to be if you want to know what’s happening on the web and the social media in Sweden.

I consider adding one topic to the Saturday grid myself:

”How do we catch the moment, stay mindful and still update on Facebook and Twitter?”

I already have one participant, I found her on Twitter. Of course.