Tag archives for equality

Isn’t he… pretty in pink

I once favorably commented on a garment worn by a fellow expat in Sweden who, like myself, hails from the north of England. It was a pink shirt. It looked nice. I told him so, then added: “I bet it wouldn’t go down too well in your local pub back home though.” He agreed and admitted that while Sweden brought out his metrosexual side, he drew the line at lemon sweaters casually thrown over the shoulder.

The World Economic Forum tells us that Sweden is one of the top countries when it comes to demonstrating gender equality. Yet, kidswear stores in Sweden have yet to catch on to the concept that pink could be the new black for boys. And I’m pretty thankful to be honest. I couldn’t quite see myself kitting out my little boy in head-to-toe Hello Kitty.

Kalle in his spotted pink number. Photo: Staffan Claesson/Helena Kulle

Still, cross-dressing for kids is up for discussion. Writer Anette Skåhlberg was pretty disgusted when her son’s daycare had a quiet word about his dress sense. He liked to wear his sister’s dresses and his mother didn’t view it as promblematic. Other parents did.

So Skåhlberg took it upon herself to create the character of Kalle, based upon her son, and wrote the children’s books Kalle med klänning (Kalle with a dress) and Kalle som Lucia (Kalle as Lucia).

The stories, aimed from age two upwards, are part of a wider selection of fairytales penned by Skåhlberg to expose children to equality, openness and tolerance at an early age.

There’s also the likes of Princess Kristalla who goes against the wishes of her parents who want her to marry a prince while she wants to live happy ever after with her girlfriend. Meanwhile, male giraffes Jösta and Johan want to have a baby together and go on the hunt across the world looking for an egg.

Toys have certainly moved on an age since the days of my youth when it was strictly Action Man for boys and Barbie dolls for girls. But the thrill of “dressing up” has stood the test of time. When I was at nursery school I looked forward to Wednesday afternoons. That meant a great big chest filled with clothes and hats would come out of the closet along with our imaginations.

Today, no one will turn a blind eye to Pia becoming Pirate Jack but what about Fredrik who wants to be Fairy Frida? At the Egalia pre-school in Stockholm you can be whoever you want to be. The agenda is gender-free – with teachers refraining from using personal pronouns and instead refering to both boys and girls as “friends”.

The pre-school has recently made international headlines over its methods to break down typical male and female roles, which one commentator  labelled “gender madness”. I am inclined to agree. Let us not forget the story of Pop – the gender-free tot - whose Swedish parents cause a stir by deciding to keep their child’s sex a secret. While I commend the country’s mindful gender-gap endeavours, such lengths leave me red-faced rather than tickled pink.

Promoting the Pappa lifestyle

From breastfeeding bikinis and baby blues remedies to ten things you never knew about poo; all this and more can be found amid the glossy pages of the many magazines aimed at new mums who are open to advice and succumb to advertising, all nicely packaged in a fashionable format.

Being a mum is indeed is a lifestyle in itself, wrapped up in consumerism with a slice of celebrity thrown in. While flicking through the pages of a recent Swedish edition, I found its new sister supplement (or should that be brother) – a magazine called Pappa – the more interesting read. The format is similar – real life dads re-living labour ward tales alongside guidance and must-have gadgets. Albeit with a masculine slant: “Buying a stroller is like buying a car,” it quipped.

The new-style manual for dads. Photo: Christine Demsteader

Whether men will trade in the titillating pages of lads’ mags for articles on breast pumps remains to be seen. But Sweden has long been promoting the pappa lifestyle. In 1974, it became the first country to offer dads paid leave from work with their newborn, changing the existing maternity leave system into all-round parental leave.

But it wasn’t met with the wanted response. Even by the early 1990s around 50 percent of new dads didn’t use up a single day. So a 1995 reform introduced the first pappamånad – the so-called father month was an incentive for change. It forced the “other” parent to take a minimum of 30 days leave or otherwise it would be lost. The second pappamånad was introduced in 2002 and today a minimum of 60 days is reserved for the “other” parent. Calls have been made since to make it a hat-trick and even extend it to 90 days.

A new initiative in the shape of financial reward came in 2008 with the jämställdhetsbonus (equality bonus). The more you claim the more you gain and parents who take an equal share can cash in on a lump sum of up to SEK 13,500.

Alas, despite attempts, Sweden apparently still has a way to go in reaching the ultimate 50-50. Around 31 years it seems. This year’s Pappaindex report, published by The Swedish Confederation for Professional Employees (TCO) reveals it will be around 2042 when fathers take the same amount of parental leave as mothers. On average, men today take around 22 percent, which equates to around four months and that figure has stagnated over the past three years.

For the rest of the world, the Swedish parental leave system is portrayed as a textbook example and many are left astonished that fathers don’t take better advantage of the opportunity. But even if families can afford to live after dad’s salary is reduced to 80 percent, taking an eight-month career break is probably too big a price to pay.

Parental-leave fathers like fika too. Photo: Stina Gullander/Imagebank Sweden

In a bid to get things moving again, the independent campaign Klart Jag Ska Vara Hemma (Of Course I’m Going To Be At Home) was initatied by Stockholm dad Carlos Rojas. He wants everyone to spread the word on the benefits of sharing the parental leave load while giving dads-to-be some pause for thought. The site also includes tips on everything from how to broach your boss to making money stretch.

And for guys that really want to fit the mould, they can try out the Gravidolizer – an instant pregnant makeover for men. Simply upload a photo and with a quick click develop a bump worthy of being six months pregnant. Or depending how you look at it a bad case of the beer belly. It seems some things between the sexes won’t change over the next 31 years and beyond.