Odd Molly A/W 2012 (photo by Kristian Löveborg, courtesy of the ASFB)
For all the talk about “Scandinavian cool” in the fashion circles (and of course, on this blog, too) – minimalist, utilitarian, limited colour palette, not-trying-too-hard – and the international success of labels that champion said looks, such as Acne, Cheap Monday and COS, there is a flipside. Read more » >>
… is an editor at Bon Magazine. Born and raised in Toronto, after stints in New York and London she moved to Stockholm in 2007. When not preoccupied with fashion, art and design, Sabrina is known to bake too many cakes and obsess over football and cricket.
…has been writing about fashion since the late 1990s. He’s the editorial director at Bon Magazine and writes a recurring column for Swedish daily Svenska Dagbladet. He thinks the strength of Swedish fashion lies in it being accessible without becoming boring.